Owlett-Jaton Expand Their Merchandising Portfolio

Owlett-Jaton have continually endeavoured to reinvent their merchandising solutions, resulting in a range that is now more extensive than ever.

Starting with the royal blue metal 1.4 and 2.2m stands, which are available in a variety of configurations, the range of stands includes three variants in both sizes. Options include plain-backed stands with shelving to display boxed stock and perforated back stands to merchandise hanging bags. The stands are further complemented with a choice of branded POS, including striking header boards to give a clean and stylised look. The stands are ideal for small spaces, as well as a complete store revamp, plus stand extras are available to maximise any space.

The carbon steel Free Standing Display Units (FSDUs) are the most recent additions to the merchandising portfolio. With a width of less than half a metre, they are the ideal solution for end-of-aisle merchandising or compact spaces. The stands are quick and easy to assemble, and easy to re-stock. All merchandising stands are complemented by point-of-sale materials that cover a range of in-house brands including JCP, JRP, Thunderbolt, Unifix, and Vortex

Not only are there stands for boxed and hanging products, but there is also a dedicated branded stand for loose studding that can accommodate six different sizes. The stand’s perforated upper also allows for the display of additional components in small quantities. The stand effectively and attractively displays the studding assortment, whilst only using a small footprint.

Finally, mesh and wire fencing can be displayed on the fencing stand, which has a broad, spanned body, a rack for holding mesh, and a side tray for coiled wire. The stand ensures the mesh and fencing are held neatly and is clearly visible for easy customer selection.

All merchandising stands are designed to increase customer visibility, create an attractive in-store display, and ultimately encourage additional sales.

Owlett-Jaton work closely with their customers to support them in converting to their merchandising stands. With a dedicated merchandising team on hand, the team will first assess your store area to ensure the best configuration, stock availability, and customer visibility and engagement. Your merchandising representative will then oversee the building and positioning of the stands, as well as stock implementation, all whilst minimising disruption to your store. Owlett-Jaton takes care of your complete store re-vamp.

Alongside a dedicated merchandising representative, the after-sales support from Owlett-Jaton includes an allocated Area Sales Manager, who will make regular visits to ensure your store remains looking its best. The Area Sales Managers team, cover the whole of the UK.

Customers can also access a full collection of customer support materials to help them promote the range with a choice of banners, posters and window stickers available free of charge. There is also a digital library of product, and lifestyle images, as well as product information to assist customers in promoting the range across their website.

For further information including pricing, or merchandising queries, please contact your local Owlett-Jaton Sales office.